Lorimer Consulting Group

Lorimer Consulting Group (LCG) is a hands-on advisory group.  LCG focuses on the core areas of measurement-driven tradeshow/event effectiveness and related research.  LCG was originally established in 1989. 

Tradeshow and Event Success

Tradeshows and client events are one of the last frontiers for true face-to-face marketing and one-to-one communications.  Our group helps you cut costs, measure results and analyze overall program effectiveness.

LCG feels the most important aspect of shows and events is measuring return on the resources invested.  Our services include identification and development of measurement programs that assess the impact your events had on attendees.  Through various survey techniques, we assess perceptions about your brand/company, buying intentions of those who attend, staff performance and other key performance measures.